MOD Environmental is a brand new business specialising in asbestos and waste removal services. Understanding the importance of an online presence, they contacted Little Acorn Digital Marketing to discuss the build of a brand new website.
As with any new business, creating a strong and recognisable brand image from the very start is essential which is why we worked closely with the team to design a website which ties in seamlessly with their company logo and reflects the 'modern approach' which the business is centred around.
MOD Environmental made the wise choice to have their website search engine optimised to ensure that they can be found in the organic search engine results pages. They also opted to have a Google My Business listing to ensure that their business information is easily discoverable for those in need of it and also so that they show up in Google Maps when people are searching for their services locally.
We are continuing to work with MOD Environmental to help grow their business, with a PPC campaign and Facebook advertising in the pipeline for the near future.
WINDMILL TAPES & LABELS
As a well established business, Windmill Tapes & Labels have a bespoke website which was previously designed around their business needs, however the business desired to generate more traffic to their website in order to increase enquiries and therefore sales.
After delving into the analytics of the website, Little Acorn Digital Marketing was ale to recognise and recommend the specific actions needed to reach their goals.
SEO was first on the agenda. We conducted keyword research for every main landing page on the website and used this to add fully optimised meta data along with freshly optimised content.
We then completed an in depth technical audit of the website and corrected many issues such as duplicate content and broken elements which were effecting the websites organic performance.
Once the SEO work was complete, we then created an effective PPC campaign to drive highly relevant traffic to the website which we continue to maintain and report on.
In the short time since the competition of the work, Windmill have seen a significant increase in organic rankings which, along with the paid Google ads has driven a substantial amount of traffic to the website. As this traffic is of a high quality and extremely relevant to the business, they have also noticed that the quality of enquiries has improved drastically leading to more profitable sales.
LAURA O'BRIEN ACCOUNTANCY SERVICES
Currently employed as a qualified accountant but harbouring dreams of owning her own accountancy business, Laura O'Brein approached Little Acorn Digital Marketing to see how we could help.
With our experience in brand new start ups, we were able to review Laura's plans and reassure her that her business idea was completely viable and we have worked with her to build her business from the ground up.
First of all we guided Laura through the branding stages and then went on to build Laura her dream website. Laura took out our SEO package to ensure that her website was visible in the search engines and has already started to receive enquiries through her website.
We are now working closely with Laura to explore other areas of digital marketing which would be most beneficial to her business and provide the best return on investment for her budget.
CESTRIAN BARS EAST
When Little Acorn Digital Marketing first burst onto the scene, Cestrian Bars East was the first ever client on our books and therefore is a business we hold close to our hearts.
Due to the open mindedness of the directors and the trust that has been placed into our hands, we have been able to prove the worth of digital marketing. There isn't a lot we haven't done with Cestrain Bars East including a partial website re-design and search engine optimisation which has driven a steady stream of direct enquiries and bookings.
We are lucky enough to work with Cestrian Bars East on a continuous basis, providing on-going SEO support, a strong PPC campaign, content creation for the blog, social media support and advertising, the creation of various marketing materials and ad-hoc consultancy.
THE KILLERS KOLLECTIVE
The Killers Kollective are a brand new tribute band determined to take the UK and further afield by storm.
In order to compete with the already established Killers tribute bands out there, The Killers Kollective required an edgy, modern website to showcase their promotional material and hold the crucial information needed to secure bookings. They also needed a means of collecting email addresses in order to keep their growing fan base up to date with their upcoming gigs in a way which complies with the latest data protection laws.
We thoroughly enjoyed this unique project and are happy to see the bands calendar filling up quickly. We are now planning a highly targeted social media advertising campaign with the band along with the creation of brand new promotional materials.
Water Stars is a fast growing local business providing swimming lessons for children around the Staffordshire area. The business has a strong social media following but due to the lack of a website, staff were spending many hours replying to enquiries over Facebook.
In order to cut down on this manual labour, Water Stars got in touch with Little Aocorn Digital Marketing and we began building their multi device website right away, ensuring that the design of the website was in line with existing branding and appealed to the target audience.
By ensuring that there was a clear website navigation and in depth information about the business, staff, locations and the lessons which they offer their goal of reducing basic enquiries was met. Water Stars have also found that the website has provided them with a higher level of credibility and trust and therefore bookings are also increasing, much to their delight.